JoanneSmithMarketing-VID - March 25, 2018
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Most people say you need to build links. Most people say you need to do on page SEO.
But where do you start?
Hey everyone, I’m Neil Patel, and today I’m going to share seven free tools that will help you rank number one on Google.
Tip #1: Quick Sprout Analyzer.
Quick Sprout’s a free tool, go to quicksprout.com, put in your URL, it’s a gamified SEO application, and it’ll break down the problems, and will walk you through how to fix them step by step.
If you’re not putting in the right keywords in your title tag or your description or your alt image tags, Quick Sprout will tell you, and Quick Sprout can publish them all for you. This will help with SEO optimization and google ranking.
#2: Yoast SEO plugin.
It’s one of my favorite tools.
With the Yoast SEO plugin, every time you publish a blog post, it’ll give you a score and tell you, hey, here’s how you can optimize every single one of your blog posts to get the maximum amount of traffic.
#3: Google Search Console.
With Google Search Console every time you publish a new blog post or a page, you have an XML site map.
The XML site map is created by the Yoast Plugin which you then submit to Search Console.
Search Console shows you how many impressions you’re getting, how many clicks you’re getting, which pages are popular, and it even shows you which keywords are getting a lot of impressions for, but not a lot of clicks.
You can then go and optimize your content by adding those keywords in, adjusting your title tag, your meta description to include those keywords, and maximize your click-through rate and boost your google ranking.
#4: Google Trends.
Google Trends shows you brand queries. That way you’ll know which brands are more popular and what people are searching for.
Take the car industry for example. There’s General Motors, and BMW.
They both have millions of dollars to spend on SEO. They both have millions of back links.
How does Google know which to rank higher?
One of the factors within Google is brand queries and Google Trends will show you that BMW is searched far more than General Motors.
So what’s Google going to do? They’re going to rank the more popular car manufacturer ahead of the other.
More people are using Google on their mobile or tablet devices than they are on their desktop or laptops.
You want to make sure your website is responsive, and people on mobile devices can load your website extremely fast, and using this free tool, it’ll show you how other websites and mobile visitors are seeing your website.
#6: Screaming Frog.
Screaming Frog is a super technical SEO optimization tool.
You put in a URL, and it shows you every little thing that’s wrong, from titles to headings to keywords to links.
It analyzes every little thing from the super advanced technical framework.
#7: Google PageSpeed Insights.
Google PageSpeed Insights shows how fast your website loads and if it loads slow, that’s okay.
They break down a list that shows what you need to improve both for desktop devices and mobile devices, so that way your website can load extremely fast.
Make sure your website loads extremely fast.
Check out those tools, they work really well, and will help you rank #1 in google.
If you want more tools and tips like this, make sure you subscribe to this channel, because I’m going to be releasing more videos soon, that cover more SEO optimization tools that can help boost your Google rankings as well as tips so that way you can climb faster to the top.
And if you need help with online or digital marketing leave a question or comment below and I’ll be sure to answer!